New Product Spotlight

Promote your new product to thousands of industry professionals through New Product Spotlight

This marketing opportunity is available only to exhibitors with a new product or innovation on display at their booth. 

For just $200 per product, you can be featured in

  • NTEA News
  • Work Truck Show Event Directory
  • New Product Spotlight signage wall
  • Mobile app
  • Innovation Award (guidelines apply)

The sooner you respond, the more attention you gain. See key deadlines and benefits.

Materials required for entry:

  • Product name and identifying model number or product code
  • 30-word description about your new product or innovation
  • One print-ready digital company logo (EPS, TIF or JPG at 300 dpi)
  • One product or technology image (if available) — print-quality digital photo (TIF or JPG at 300 dpi)
  • Payment information ($200 per product)

Sign up for New Product Spotlight

Questions? Call 800-441-6832 or email A participation form is available upon request.