FOR IMMEDIATE RELEASE
Simpson Communications, LLC
Registration now open for North America’s largest work truck event
FARMINGTON HILLS, Mich. (Oct. 24, 2017) — Truck equipment distributors and upfitters can learn techniques for developing a strong workforce, growing their business and staying competitive at The Work Truck Show 2018. NTEA – the Association for the Work Truck Industry has announced schedule of events featuring more than 60 educational opportunities, including sessions on lean thinking, workforce development and regulatory issues; Green Truck Summit; a two-day Ride-and-Drive; multiple networking opportunities; and an exhibit floor packed with the latest commercial vehicles, equipment and technology.
Work Truck Week is scheduled March 6–9 at the Indiana Convention Center in Indianapolis, Indiana. Educational sessions, Green Truck Summit and Fleet Technical Congress begin March 6, and the exhibit hall is open March 7–9. Registration is open at worktruckshow.com.
“Truck equipment distributors and upfitters can get a competitive edge by spending a few days at The Work Truck Show 2018,” says Steve Carey, NTEA executive director. “In addition to evaluating new products and services from more than 500 exhibiting companies, they can also identify new customers and product lines; talk with regulatory experts about vehicle safety requirements; and learn from peers and industry experts how to attract and retain top talent, manage generational differences in the workforce and improve profitability.”
The Work Truck Show kicks off with a full day of education and networking on Tuesday, March 6. Green Truck Summit, Fleet Technical Congress and special session Lean 101: Straightforward Approach to Lean Implementation for Truck Equipment Upfitters each run all day. Concurrent educational sessions, including five of the 15 exclusive OEM truck updates, take place Tuesday afternoon. The opening reception Tuesday evening brings together professionals from across the industry to build stronger business relationships.
Educational opportunities continue Wednesday morning, with two dozen concurrent sessions available. The exhibit hall opens at 10 a.m., giving attendees access to the most recent product, equipment and technology developments, as well as the Work Truck Show Ride-and-Drive. NTEA’s Generation Next hosts a Leadership Workshop & Networking Reception: Ego vs. EQ – How Top Leaders Beat 8 Ego Traps with Emotional Intelligence from 3–5 p.m.
Thursday’s agenda includes the President’s Breakfast & NTEA Annual Meeting with keynote speaker General Michael Hayden, retired four-star general and former director of the Central Intelligence Agency and National Security Agency. In addition to a wide range of concurrent sessions, attendees can register to attend the special session Lean 201: The Kata Journey – Daily Practice for Scientific Thinking, Mindset and Culture or the LTAP Fleet Educational Program: The Work Truck in the Work Zone. The exhibit hall and Ride-and-Drive continue on Thursday.
Friday is focused on the more than 500,000-square-foot Show floor where distributors and upfitters can see the latest product offerings, explore partner opportunities, and collaborate with the management, sales and engineering teams in manufacturers’ booths.
For the complete schedule of events, educational session descriptions, exhibit hall floor plan and to register, visit worktruckshow.com. President’s Breakfast and special session tickets are not included with any registration package, and the opening reception is only included with the Fleet Technical Congress package — otherwise it must be purchased separately. For more information, call 800-441-6832 or email email@example.com.
Join the conversation on facebook.com/TheWorkTruckShow and Twitter @WorkTruckShow with the official Work Truck Show hashtag #worktrucks18, Green Truck Summit hashtag #greentrucks18 and Fleet Technical Congress hashtag #fleets18.
Established in 1964, NTEA – The Association for the Work Truck Industry, represents more than 1,950 companies that manufacture, distribute, install, sell and repair commercial trucks, truck bodies, truck equipment, trailers and accessories. Buyers of work trucks and the major commercial truck chassis manufacturers also belong to the Association. NTEA provides in-depth technical information, market data and statistics, education, and member programs and services. The Association has a long history of producing and hosting industry events. These offerings have evolved over the years, culminating into what is, today, The Work Truck Show, North America’s largest work truck event. NTEA maintains its administrative headquarters in suburban Detroit and government relations offices in Washington, DC, and Ottawa, Ontario.
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Editor’s note: High-resolution photos from The Work Truck Show 2017 are available for download in the online pressroom at worktruckshow.com/photosandlogos.