Recruitment and Retention Strategies to Address Your Labor Shortage

Wednesday, March 4, 8–9:15 a.m.

Recruitment and retention of qualified employees is one of the greatest challenges facing work truck industry businesses. Methods used to recruit workers have evolved over time — beginning as help wanted ads in the local paper, before shifting to online job boards, and now, targeted social media strategies. Learn how harnessing technology can help better target prospective employees and lead to more efficient recruitment efforts. Presenters will also address the importance of employee training and development in retention initiatives. Competitors are experiencing the same staffing issues, so employers may need to work even harder to keep talented workers than to recruit them in the first place.

Presented by: Shawn Kaufman, Director of Human Resources, Riggs Industries/J&J Truck Bodies & Trailers

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